Promoting your Listing with Photo/ Video/Drone and Twilight ;-)

January 21, 2019

Sometimes you get that listing where you just have to pull out all the bells and whistles.  A luxury property deserves the marketing that shows the property in the best light and from the most attractive angles. 

Here are just a few examples from some of my past shoots that showcase how aerial photography, video, and twilight can take your real estate marketing to the next level.  

Video 

Video is a great way to showcase the entire property. Video grabs the viewers attention and can really tell a story about the property. With a drone we can capture every angle of the home from the sky.  It is a great marketing tool to showcase large properties.  In the below example video I edited the drone video footage to highlight the exterior of the property and used a few interior still images to give the viewer an idea of what the interior looks like.  Incorporating interior still images is an option if the the lighting in the interior is not optimal for video, or if interior video is not in the budget.  
 

Aerial Photography 

Aerial photography will give a unique perspective of the property and is sure to grab the viewers attention. It can showcase the entire property including the pool, landscaping, or ancillary structures such as barns or detached garages that aren't close to the main house.  It's particularly valuable if the property is near a park, lake, recreation area, or within walking distance to community centers or shopping areas.

Aerial photography, like aerial video, captures attention more readily and stands out more on social media. Millennials will likely be your next main clients and they are more in tune to unique perspectives and quality photography.  

With aerial photography you will make a great impression to other prospective sellers. Your listing will likely stand out from the rest of the competition.  Remember that neighbors of the seller will likely see the listing and be impressed on how much effort you put into the marketing, and will choose you as their real estate agent when the time comes.  In fact, the most successful real estate agents I shoot for use aerial photography frequently, and they garner multiple listings in the same neighborhood.  

Twilight 

A twilight photo is usually taken of the exterior of the property at dusk.  They are more likely to grab the attention of potential buyers when they are searching for properties.  

Twilight photography is great to highlight a beautiful pool or backyard.  You can really showcase the lighting or outdoor fireplace. Give the potential buyer a feel for what it would be like to enjoy the pool or outdoor living space in the early evening.  
 

I would love to help you showcase your listing and take your marketing to the next level. Call me at 404.416.9432 or place you order HERE

Yours Truly, 

Martina's Images